Google Adwords Basic Learning Topics- PPC

1        Overview of SEM
2        Introduction to Adwords
3        Adwords Fundamentals
4        How Adwords Works
5        Difference b/w SEO & SEM
6        Understanding Ads 
7        Understanding Ad Position
8        Types of Networks
9        Types of Pricing Models
10       Contextual targeting 
11       Account Navigation
12       Account Settings 
13       Time zones and currency
14       Account Preferences
15       Account Access
16       Access Level
17       Adwords Alerts
18       Adwords Messages
19       Adwords Announcements
20       How to organize account
21       Account Optimization
22       Organizing Campaigns
23       Developing plan for campaigns
24       Creating First Campaign
25       Choosing Campaign Type
26       Location & Language Settings
27       Ad delivery method
28       Campaign Status
29       Managing Multiple Campaigns
30       How ad group works
31       Understanding Ads
32       Resubmitting ads
33       How keywords work
34       Keyword Matching Options
35       Broad Match Types
36       Exact Math Types
37       Phrase Match Types
38       Broad Modifier
39       Negative Keywords
40       How to build keyword list
41       Understanding Keyword Status
42       What are Placements
43       Types of Placements
44       Understanding bidding basics
45       Types of Bidding
46       CPC Bidding
47       CPM Bidding
48       CPA Bidding
49       Enhanced cost-per-click
50       Setting campaign budget
51       Avoid a depleted daily budget
52       Ad Quality
53       Understanding Quality Score
54       Landing Page Optimization
55       Managing Multiple Accounts
56       Using MCC
57       Navigating MCC pages
58       About MCC levels
59       Unlinking MCC Accounts
60       Creating New MCC Accounts
61       MCC Manager Levels
62       Google Adwords
63       Assigning Managers
64       Changing Client Managers